Armin's Beauty Affair
An Inclusive Beauty Community
Full-Service Salon & Spa
Armin Wong needed branding and marketing that brought his inclusive spa community online while attracting new customers to his upscale location. We created bright, welcoming materials that reflect his status as a pillar in the LGBTQAI+ community and highlight the exceptional, industry-leading services that set his spa apart.
Needs
New Website
Rebrand
Social Media Campaign
Welcome Banner
Magazine Advertisement
Timeline
2 months
Wix Website
Integrated POS and booking systems on an easy-to-use platform that make managing promotions, products, and services simple.
For customers, intuitive navigation, streamlined treatment browsing, and one-click access to deals bring Armin's stress-free spa experience online.
Brand Creation
A vibrant colour palette, updated logo, and an authentic brand voice that capture the spa's inclusive atmosphere, conveying the confidence and compassion that build client loyalty.
Digital Marketing
A rebranded Instagram and campaign highlighting their premium services, exceptional experience, and values that resonate with the community they love to serve.
Print Media
Welcome Banner
A stroll-stopping welcome banner with a Services Page QR code to convert lobby traffic into website visitors.
Magazine Advertisement
A brochure to establish wholesale partnerships with beauty specialists and wellness retailers by highlighting product benefits and shared values.